God is the key. Motivation is the door. Originality is the difference. And the Hustle is the game. Four individual minds grasped this concept earlier than most. They decided to take a risk that no one else would. Derreka Shelton, Mario Morgan (A.K.A Drastik), James Howard (A.K.A J.H.), and Matt Clark (A.K.A DJ Face) represent the four corners of a successful entrepreneurship, Triple threat Entertainment. Triple Threat Entertainment was formed by Morgan, Howard, and Clark at the beginning of their career here (freshman year) at Prairie View A&M University, where they were later introduced to their fourth member, Derreka Shelton, who designs clothing and embroidery services for the company.
The purpose of the business is to host parties for funding music endeavors. They advertise for upcoming events through flyers, word of mouth, etc. Now as sophomores, they all have a clear understanding of what it actually takes to become prosperous. “We started off throwing free parties, and got positive feedback, which gave us the motivation to keep going and doing what we had a passion for,” says Clark. The company accompanies talent such as making beats, rapping, designing clothing, and many other things that grasp the music field today.
When asked what advice can be given to those who aspire to follow in their footsteps, they all stated that, “1. You have to be original and don’t copy anyone’s style. 2. You have to be a ‘hustla.’ 3. Stay true to yourself and Don’t give up. And finally, 4. don’t be afraid to take risks, and do things that others are afraid to do.”
Inspiration from all four members range from parents, Russell Simmons, Puff Daddy, and Damon Dash, who have all in a significant way, established the foundation for them to be as determined as they are.
Even though Triple Threat, haven’t reached a breaking point of exposure to fame, their success can do nothing but break down barriers that come in their way. These entrepreneurs are excited for their future and see themselves doing bigger and better things as the years progress. “We expect to be on B.E.T within the next five years,” said Howard. Shelton, on the other hand looks forward to competing with, and or, collaborating with the infamous Louis Vitton, or Chanel designers.
Four minds collaborate in melody and synchronize to the beat of Cassidy’s song “I’m a Hustla.” They’re either going to a nursing, marketing, management or engineering class, but all they hear is the beat each time they set foot on the ground, and the motivational words that remind them of where they want to go: “It is stated by some but performed by the best, you can always knock the vision, but you can never knock the hustle.